Webmasters should pay close attention to site optimization internal factors.

These factors include:

Keywords

Make sure that keywords are included in the link, Title tag, Description tag and Keywords meta-tags. The presence of keywords in H1, H2 and H3 Heading tags can positively influence your site’s ranking as well. Finally, the presence of keywords in picture’s alt tag descriptions and title can also improve the site’s location in search engine results pages (SERPs).

But, as in any important matter, the main thing is not to overdo it. It’s critical to keep the density of keywords on the page within the rate of 5%-7%. For different niches, this rate can vary. The most reliable method of optimal keyword rate check is analysis of TOP10 sites.

Internal links

All pages you’re linking to have to be available. Make sure that all links are working correctly (meaning they are not broken).

Try to make the site user-friendly. Pages located five clicks from the main page do not have a very good chance of getting into the TOP 10 position in search engines for competitive phrases. Good practice is any page’s availability within three clicks of the main page.

Make sure that inner links lead to useful sites. Search engines can reduce the ranking of the sites that link to link farms, spam blogs and sites with malicious content. Don’t forget about the nofollow HTML-attribute.

Technologies

Many search systems still can’t index sites that are built using Flash technologies. Surplus usage of javascripts, incorrect tags’ usage (for example, no index) can impede the document’s indexing.
Dynamically created documents can have problems with the document’s indexation on conditions that addresses use large amounts of variables and sessions are lost.

Also, always remember that search engines analyze the document’s content, not visually, but by “reading” the document’s source code. Open your source code and mentally imagine that you are a search engine. Did you really allow the robot to understand what your site is about?

Content

Search engines give preference to those sites that offer their visitors fresh and unique content. Sites with duplicate content are reduced in SERPs. Arguments about the effects of duplicate content on a site could last for days. That’s why our advice is simple – write unique content all your own.

Reliability of a hosting provider

Technical troubles, (i.e. unreliability of a hosting provider) can often result in the site being unavailable for visitors. In this case search engines may lower the ranking.

For more information and Guaranteed Web Results click here.

Tools for Tracking Social Media Marketing

Social media websites such as Facebook and Twitter make it easy for
people to come together and share opinions,experiences and thoughts on a
number of topics. Smart companies understand this and are using the
power of social media to connect and inform their customers, and
potential customers. Referred to as "Social Media Marketing", it's a
smart way to open the lines of communication between you and your
prospects.

Let's take a look at some of the measuring and tracking tools at your disposal:

1) http://BackTweets.com : A search engine for Twitter. See who's tweeting your links and more.
Can also sign up for email alerts of new findings.

2) http://Addictomatic.com : A little different than the others , you type in a keyword, topic or
phrase and out it goes searching the top blogs, news sites, Google,
Technorati, Ask, YouTube, Flickr, Digg, Topix and more. You'll be given a
personalized results page to bookmark with everything it finds related
to your topic.

3) http://Buzzoo.net : All about Internet buzz, it tracks several different websites to bring you
what's "hot" right now.

4) http://Surchur.com : Search for the latest and greatest on topics that are popular right now.
Type in a keyphrase and it searches blogs, social news sites, photo and
video sites for your chosen topic.

5) http://Commentful.Blogflux.com : This service watches for comments on blog posts, Digg, Flickr, and
others and notifies you of any findings.

6) http://AlertRank.com : A better way to organize and sort Google alerts. Get a daily report
emailed to you in a spreadsheet format of what it finds.

7) http://BoardTracker.com : A search engine for forums only. Monitor discussion boards and be
notified by email when a thread matching your search terms is
discovered. Free to use.

8) http://www.google.com/alerts : I've been using this "secret weapon" for years. Simply type in your
name or company name and receive daily emails of results found. They do
the work, you receive the links. Free and nice.

Your friend,
Tweetsmaster

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Ready To Unleash The Power Of Blogs in Your Business?

It's been simmering below the surface for years and now this power shift has finally boiled over into simultaneous national recognition.

Like Goliath being slain with a lowly slingshot, the mainstream media (in the form of Dan Rather) came to the undeniable realization that they were no longer in control of information.
Within 30-minutes of that now infamous TV special on “60-Minutes II” broadcast bloggers were digging into the facts and questioning the validity of what had just been presented by the 42-year broadcast veteran. In less than one week, CBS admitted it could "no longer vouch" for the memos. And just weeks after the election, Rather announced his retirement and the blogosphere won another victory.

No matter what your political affiliation is, this incident is one very public example of the power of blogging. Blogging is quickly accelerating into a steeping, sloping growth curve of popularity and application. ABC News selected Bloggers as “People of the Year”, and Merriam-Webster declared “blog” its “word of the year.”

Putting the power of blogs to work for your business can have more an impact than you can imagine... and it's easier than you might think.

It puts the power of information and the impact of influence in the hands of the “average Joe”. It makes instant publishing a reality regardless of your technical skill level. And it’s a business growth tool that the savvy small business owner can no longer afford to ignore.

The world’s oldest, most effective form of communication and marketing on steroids!

So why is blogging gaining popularity so quickly? What's the attraction? And why is it so darn powerful?

The answer is quite simple when you consider history and human nature.

Blogging is an unstoppable technological force that exponentially multiplies the world's oldest, most favorite, and most trusted form of information sharing -- word of mouth.

Think about it. Who do you trust the most to give you advice, recommendations, and information about opportunities, purchases, or choices?

If you’re like the vast majority of people, it's the opinion of someone you know and trust. Someone who you feel is just like you. That type of trust comes from personal communication, social interaction, and the joining together of like-minded individuals.

Blogs and the blogging community deliver all that -- and more.

Now is the time to master business blogging and put it to use for you! Do it before other proactive business owners step into your ideal niche and muscle you out of this primetime opportunity.

You can learn more about blogs and business blogging in particular

How do you market during a recession?

The first and most important thing is not to panic. If the sales are down, it is time to sit down and analyze your products and / or services. Find ways to make your offers more attractive. You could offer special discounts or offer additional freebies. You could create product bundles and special offers. You could also use the time to improve your products so that you will be ready to reap the rewards when the recession is over. Some of your competitors may have even disappeared by then!

This is also the best time to boost your on-line marketing efforts. Use Google Keyword Tool in combination with Good Keywords v3 to find additional keywords and use them in your web pages (or do a Pay Per Click campaign). Good Keywords v3 is a freeware (there are no sign-ups required).Also goto additional freebies